Job Description

Job description:

Business Development Specialist – Franchise Development

About Spartan Floor Coatings

Spartan Floor Coatings is one of the fastest-growing brands in the premium floor coatings industry, expanding nationally through a high-performance franchise model. With 31 territories open or in development, we are building a franchise system designed for scale—supported by world-class training, streamlined operations, and proven market demand.

As we continue to grow, we are seeking a Business Development Specialist to drive the front end of our franchise expansion by converting qualified leads into strong, successful Spartan owners.

About the Role

The Business Development Specialist is the engine behind Spartan’s franchise growth. You will manage the full franchise candidate lifecycle—from the moment someone expresses interest, through education, qualification, Discovery Day, and ultimately the signing of their Franchise Agreement.

This is a fast-paced, structured role focused heavily on lead conversion, candidate management, and delivering a consistent, high-touch franchise education process. You will act as a trusted guide for candidates while protecting the integrity of Spartan’s brand by ensuring only highly aligned, investment-ready franchisees join the system.

This position is ideal for someone who thrives on structure, communication, and process—and who wants to grow with a brand scaling coast to coast.

Key Responsibilities

Lead Engagement & Conversion

• Respond to all new franchise inquiries quickly and professionally
• Conduct introductory discovery calls to assess interest level, timeline, financial readiness, and territory preferences
• Maintain a structured follow-up cadence (calls, emails, text touchpoints) to maximize conversion
• Qualify candidates based on alignment with Spartan values, business acumen, and investment capability
• Guide candidates through NDAs, applications, and next steps with clarity and professionalism

Hosting & Managing Discovery Days

• Plan and host Discovery Days at Spartan HQ
• Coordinate agendas, team involvement, facility tours, and candidate prep
• Lead candidate debriefs and gather feedback to determine final fit
• Follow up post-Discovery Day to move qualified candidates into final decision phase

Pipeline Management & Reporting

• Own the franchise development CRM—tracking status updates, touchpoints, notes, and candidate movement
• Maintain a clean, accurate pipeline with weekly forecasting
• Report lead quality, conversion metrics, and territory demand to leadership
• Identify trends in candidate behavior to refine the process

Process Improvement & Scalability

• Collaborate with leadership to refine the franchise development system
• Improve scripts, workflows, qualification standards, and candidate-facing materials
• Ensure Spartan’s franchise sales process remains compliant, consistent, and growth-oriented

What We’re Looking For

Experience

• 1+ years in franchise development, franchise sales, B2B sales, or business development
• Experience converting leads through structured sales processes
• Familiarity with franchise systems, FDDs, and expansion models preferred
• Proven success managing a sales pipeline from inquiry to close

Skills & Attributes

• Highly organized with exceptional follow-through
• Strong communicator—clear, confident, and professional
• Detail-oriented with the ability to manage multiple candidates simultaneously
• Process-driven mindset with a focus on consistency and accuracy
• High ownership mentality—you take responsibility for outcomes, not just tasks
• Comfortable running presentations and leading structured candidate education
• CRM-proficient; able to maintain accurate reporting
• Willingness to travel up to 25% for Discovery Days, franchise expos, etc

Why Join Spartan?

• Play a direct role in expanding a top-performing brand nationwide
• Work closely with executive leadership in a pivotal, high-impact role
• Fast-moving, entrepreneurial environment where your ideas matter
• Shape the future of one of the most exciting emerging franchise brands
• Clear upward mobility as Spartan continues to scale

Compensation Range

Total Compensation: $85,000–$125,000+ (Base + Commission)

Compensation varies based on performance, deal flow, and overall contribution. High performers have the opportunity to exceed this range through Spartan’s commission structure.

Ready to help build the next major franchise brand?

Apply today and play a key role in Spartan Floor Coatings’ coast-to-coast expansion.

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